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Content Creator at WFM 917

WFM 91.7 MHz is a Nigerian gender sensitive and specialized radio station licensed by Nigerian Broadcasting Commission to broadcast programs for women and their family.

It is the first female-oriented radio station in Sub-Saharan Africa.


  • Develop a comprehensive content strategy that aligns with the overall goals and objectives of the project.
  • Outline the target audience, key messaging, and channels for content distribution.
  • Create a content calendar outlining the schedule for content creation, publication, and promotion. Include details such as topics, formats, and distribution channels.
  • Produce high-quality written content, including articles, blog posts, website copy, social media posts, and other written materials.
  • Ensure that all content is well-researched, engaging, and aligns with the brand’s tone and voice.
  • Develop visual content such as infographics, images, and graphics to complement written content.
  • Ensure visual content is visually appealing, on-brand, and enhances the overall messaging.
  • Create multimedia content, including videos, podcasts, and interactive content.
  • Revise and edit content based on feedback from stakeholders, ensuring accuracy, clarity, and consistency.
  • Implement any necessary changes to improve the overall quality of the content.
  • Optimize written content for search engines to improve visibility and organic reach. Include relevant keywords, meta tags, and other SEO best practices.
  • Develop content specifically tailored for social media platforms.
  • Create engaging and shareable social media posts that align with the overall content strategy.
  • Monitor and analyze the performance of content using analytics tools.
  • Provide regular reports on key performance indicators (KPIs) and make recommendations for improvement.
  • Prepare documentation related to the content development process, including style guides, content guidelines, and best practices.
  • Submit all final content files in the required formats, ensuring that they are easily accessible and usable.


  • Degree in fields like English, marketing, journalism, or related areas.
  • Ability to manage time effectively
  • Ability to produce quality work.
  • Strong interpersonal, communications and writing skills are crucial for creating engaging and high- quality content
  • Knowledge of SEO best practices to increase site traffic.
  • Knowledge of developing content strategies to meet business objectives and engage audiences effectively
  • Ability to network, build, and maintain relationships with stakeholders
  • Ability to adapt quickly to changing trends in the content creation industry and identify opportunities
  • Proficiency in information technology
  • Ability to work in a fast-paced environment and meet deadlines
  • Ability to work with audience data and extra business insights and products from the data.

Location: Arepo, Lagos/Ibadan Expressway, Nigeria

Method of Application

Send your CV to [email protected] using Content Creator as the email subject


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